Why Infographics Should Form Part of Your SEO Strategy [infographic]
January 9, 2017
When it comes to SEO, most people think that you can just change a few things here and there on your website and bang! you’re at the top. It never works that way....
Marginal Gains and How to Make it Work for You [infographic]
October 6, 2015
The story of marginal gains is a fascinating one and provides some important insight and lessons on how one should run their digital marketing campaigns. Testing is incredibly important, but not everyone understands the process, whys and hows.
Create Viral Content Using Real Data [infographic]
Everybody wants to create some viral content – it’s the holy grail of the digital world. But it’s not easy, and predicting the results is tricky....
B2B Digital Marketing Tools & Tips [infographic]
September 13, 2015
B2B marketing is not an easy endeavour. It’s fraught with misconceptions and poorly laid plans, particularly in the digital world....
How To Create a Great Website in 5 Easy Steps
March 17, 2015
There are some simple steps to take when build a website that search engines want to crawl and people want to use. Don’t overcomplicate the layout or presentation of information, and make the main functions easy to get to....
A Quick Guide to Digital Marketing
March 15, 2015
This is the first infographic in our Dragonfly Digital series, focusing on digital marketing, how it works, and how to get the best results. This starting point shows the size main ingredients to a cohesive and integrated digital strategy. [Download the PDF here]
Optimise Your Digital Marketing Strategy
October 11, 2014
There are many avenues of digital marketing, and using them to the best effect is not always straight-forward. This infographic will give you a few pointers on how best to optimise your digital strategy.
Why Inbound Digital Marketing is the Best
October 9, 2014
In the past, B2B business tried to attract customers by cold calling, emailing, harassing and so on until hopefully something happened. With the rise of digital, though, giving potential clients relevant information and waiting for them to come to you has become far more effective.
How to Convert a Digital Lead into a Sale
September 26, 2014
Digital Marketing is the norm for any well-run company. But as with all marketing, business only begins at capturing the interest....
The Do’s and Don’ts of Creating Marketing Mailers
September 11, 2014
Marketing mailers are still one of the most effective tools to generate leads, and creating them is an art in itself. Besides the obvious aesthetics, the way it is structured and written is important – having your hard work canned by spam filters is depressing to say the least.
13 Tips for Writing SEO Friendly Content
Writing content for your website or blog is one of the best ways to improve SEO and user engagement. But it’s not always as easy as it seems, and search engines are constantly updating their indexing algorithms, so it’s important to keep up and do it the right way....
Why Mobile is Important for Email Marketing
September 3, 2014
With mobile email access growing 180%in just three years, it is critical to be aware of the numbers and how to make use of mobile email marketing in your digital marketing strategy. This infographic will give you the info you need.
How to Generate Leads with Social Media
Are you struggling to make effective use of your social media platforms to generate business? Here’s a nifty infographic to help you along…