Building a Content Marketing Strategy [infographic]
July 17, 2016
What are the key metrics that you should be using to understand and build a content marketing strategy?
B2B Digital Content Marketing [infographic]
August 22, 2015
Many people to tend think that content marketing is only for B2C companies, simply because it drives people to a website to buy stuff. This is not true at all....
How to Write Awesome Marketing Headlines
August 7, 2015
Email and blog headlines are the main reason that people continue reading what you write. Far more so than the content of the said email or blog....
Make the Most of Your Social Media in 2015
February 7, 2015
Social media is now a core marketing activity, but many marketers still struggle to understand how to leverage it to their advantage. The main points to take out of the infographic below are that social advertising is very effective and can be useful, depending on your goals; never create posts only about your company – you will bore people away; and make use of social specific tools such as hashtags and video autoplays.
Keep Your Social Media Visual
December 24, 2014
One of the important stats to note when managing your social media is the extreme correlation between interactions and visual posts. Videos and images are FAR more shared than text, and the same is true of content marketing....
Helping Your SEO with a Blog
December 15, 2014
We’ve posted a number of times on topics such as this. Creating content on your site will help your SEO more than almost anything else....