The State of Digital Marketing 2016 [Infographic]
July 17, 2016
With the number of global internet users approaching half of the entire world’s population, it becomes more and more crucial every day to create a digital marketing plan. Continue reading “The State of Digital Marketing 2016 [Infographic]” »
Create Viral Content Using Real Data [infographic]
October 6, 2015
Everybody wants to create some viral content – it’s the holy grail of the digital world. But it’s not easy, and predicting the results is tricky....
21 Powerful Tips to Improving Lead Generation [infographic]
September 7, 2015
Building an email list that results in valuable leads is not always as easy as it may seem. Offering people a reason to signup is the first step, but optimisating a process that works for your type of business is crucial....
5 Tips We Learned About Social Media
June 16, 2015
We have a number of posts about social media, the benefits for companies, and various research surrounding this topic. This 3rd infographic in our digital marketing series is based on our own experience and shows a few unique experiences that we’ve had with our social media management. [Download the PDF here]
Why Do People Follow Brands?
May 17, 2015
As a marketer, you’ve probably implemented some sort of social media marketing. But in this lesser-known world of social stuff, what motivates people to follow you? If you know more about this, then you know how to influence users and promote your brand more effectively.
A Quick Guide to Digital Marketing
March 15, 2015
This is the first infographic in our Dragonfly Digital series, focusing on digital marketing, how it works, and how to get the best results. This starting point shows the size main ingredients to a cohesive and integrated digital strategy. [Download the PDF here]
How to Influence People [The Science]
March 1, 2015
Marketing is all about influencing people’s decisions and their understanding of a company or product. Some methods of influencing people work better than others – for example, a waiter that gives two mints with the bill rather than one increases their tip by 11%, and saying a few nice words along with that increases their tip by a further 9%....