Top Digital Advertising Trends for 2017
March 19, 2017Last was a turning point in advertising. It marked the first time in decades that TV advertising spend across the world was eclipsed by something else....
Author Archives: blog
Why Infographics Should Form Part of Your SEO Strategy [infographic]
January 9, 2017When it comes to SEO, most people think that you can just change a few things here and there on your website and bang! you’re at the top. It never works that way....
The Value of UX Design [infographic]
Many people underestimate the value of a great UX design. But consider your own experience on the web – how often have you exited a website because it didn’t immediately make sense, or because it took too long to load?
Building a Content Marketing Strategy [infographic]
July 17, 2016What are the key metrics that you should be using to understand and build a content marketing strategy?
The State of Digital Marketing 2016 [Infographic]
With the number of global internet users approaching half of the entire world’s population, it becomes more and more crucial every day to create a digital marketing plan. Continue reading “The State of Digital Marketing 2016 [Infographic]” »
Avoiding SEO Mistakes [infographic]
October 25, 2015We’ve written a bunch of articles on how to perform effective SEO, but there’s something to be learned from how not to do a thing too.
Marginal Gains and How to Make it Work for You [infographic]
October 6, 2015The story of marginal gains is a fascinating one and provides some important insight and lessons on how one should run their digital marketing campaigns. Testing is incredibly important, but not everyone understands the process, whys and hows.
Avoiding Online Scams [infographic]
This one isn’t really related to marketing, but it’s actually a great guide to all the scams happening on the internet these days. Keep your eye out and use your brain to avoid becoming a victim!
Create Viral Content Using Real Data [infographic]
Everybody wants to create some viral content – it’s the holy grail of the digital world. But it’s not easy, and predicting the results is tricky....
9 Tips to Develop an Effective SEO & PPC Strategy [infographic]
September 16, 2015While it can be easy to place a few PPC adverts around the digitalverse, many people misunderstand what it takes to run PPC campaigns well. And get results....
B2B Digital Marketing Tools & Tips [infographic]
September 13, 2015B2B marketing is not an easy endeavour. It’s fraught with misconceptions and poorly laid plans, particularly in the digital world....
21 Powerful Tips to Improving Lead Generation [infographic]
September 7, 2015Building an email list that results in valuable leads is not always as easy as it may seem. Offering people a reason to signup is the first step, but optimisating a process that works for your type of business is crucial....
Why Custom Solutions Work
September 2, 2015It’s common practice in the digital marketing industry to approach clients with a one-size-fits-all template. But does this actually work? Many people simply assume that the guy selling this website template to them knows what he’s talking about....
2015 Facebook Trends for Marketers [infographic]
August 22, 2015Social marketing is all the rage these days – with good reason. Reaching a highly targeted market in an ecosystem that they visit daily (or hourly) is extremely attractive to advertisers and business....
B2B Digital Content Marketing [infographic]
Many people to tend think that content marketing is only for B2C companies, simply because it drives people to a website to buy stuff. This is not true at all....